Amazing editorial series of Natalia Vodianova.
This colorful fashion editorial named Electric Company was in the September 2009 issue of Elle magazine. The outfits were inspired by 70's fashion. The photos were shot by Yelena Yemchuck. The model is Madisyn Ritland. Find out more about the people behind the shoot here.
One thing that has always confused me about fashion is the way seasons and designers dictate what is in and out of style. The shots in this series, for example, are from the Fall 2008 campaign for Valentino. In the fashion world, these are outfits are way out of style. Either way, this is a great set of photos.
Photographer: Peter Lindbergh
Models: Angela Lindvall, Isabeli Fontana, Taylor Fuchs